Our story

Business runs on conversations

Born in 2015, Re:infer was created to unlock the value in business conversations. A spin-out from the world-leading AI research lab at UCL, Re:infer builds on decades of research by the founding team.

We use machine learning technology to understand massive amounts of conversational data in real time. Conversational interactions are critical events in customer journeys and operational processes. We give our clients a new capability to optimise processes and customer experiences.

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Leading technology & consultancy partners
In funding from respected firms and investors

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Our mission

Re:infer’s mission is to unlock the power of conversational data for everyone

Re:Infer unlocks the power of conversational data. We give organisations a new capability to efficiently embed conversational intelligence into their products and services. Making the business more scalable and customer centric.

Our journey

Founded by machine learning researchers, engineers and entrepreneurs


Re:infer formed by Dr. Ed Challis, Marius Cobzarenco and Professor David Barber following their work at UCL's Centre for AI Research.


Re:infer launches an early customer base including the luxury e-commerce leader Farfetch, a London-listed insurer and a Tier-1 global investment bank.


Re:infer wins Best AI startup at World Summit AI, Best Innovation at the ISG Automation Summit and Best innovation in NLP at multiple industry events and publications. Re:infer has read and processed 1 million messages in production.


Re:infer closes a $3.5m seed funding round, led by Touchstone Innovations, with participation from Crane Venture Partners, Seedcamp, and AI entreprepreneur Dr Jason Kingdon.  Re:infer has read and processed 20 million messages in production. Pitchbook fastest top 5 growing startups in Europe.


Re:infer recognised as the UK's AI Innovator by the UK Government. Beat IBM Watson in a head to head comparison against +30% accuracy, 200x training time with tighter model governance and control. Recognised by HfS Hot Vendor.


Re:infer closes a $4.5m funding round, led by Crane Venture Partners with participation from IP Group, and AI investor Dr Jason Kingdon. Re:infer has read and processed 100 million messages in production.


Founded by machine learning researchers, engineers and entrepreneurs

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Cristian Cobzarenco
Co-founder and VP Engineering
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David Barber
Co-founder and Chief Scientific Officer
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Edward Challis
Co-founder and CEO
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Jason Kingdon
Advisor and Investor
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Marius Cobzarenco
Co-founder and CTO
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Martin Moran
Advisor and Investor


We are backed by top tier investors such as Crane Venture Partners, Seedcamp, and IP group, in addition to leading AI and Enterprise entrepreneurs behind companies including UI Path, Salesforce and Blue Prism.

Re:infer partners

Working together to drive digital transformation

From technology providers to leading implementation and consulting companies, the Re:infer partner ecosystem is used by enterprises to achieve their digital transformation goals.

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Join the team

Re:infer is a VC backed, high-growth AI startup

We are tackling a huge commercial problem, working at the forefront of NLP and AI. We like to find intelligent, considerate and kind people that are ready to make a big impact. 

View job openings

Build intelligent products, services and workflows

Drive scalability and optimise the customer experience with Re:infer’s Conversational Data Intelligence Platform.